All of this will mark out an improvement in the costs, with the specific aim of reaching new markets.
In the middle of filling their storage rooms, José Manuel Cervera, Manager of Consuay, assures that “the campaign will see smaller onions, although we cannot generalise. We have produce ranging from large calibres for export, to medium-sized for our Spanish supermarket chains.”
Within the Spanish market, sales are growing in red and sweet onion specialities; white onions are maintaining a small market share and yellow onions remain constant. “The Spanish national market is stable this autumn, although we could have difficulties on the European market, where smaller onions are plentiful, as consumers do not want to pay more and they will move towards smaller produce, which is abundant in France, Germany and Holland. Spanish onions, in general, always maintain a higher price.”
The company markets around 55,000 tonnes annually, of which 70% are sent to the Spanish home market and 30% goes to export, mainly to Germany, England and France, and sporadically to Dubai, Canada and Brazil.
A modern company
Several years ago, the company restructured its packaging to try to minimise the mass use of plastic.
Another of the environmental improvement processes included the changing of the cold systems in the storage rooms to new systems that use CO2, both in their headquarters in Valencia and in Albacete.
