Francisco Borrás
Agri-food Consultant
Articles
Bouquet: the watermelon that started a trend and revolutionised the category
17 June, 2022
In this article, Piedad Coscollá (current Marketing Manager at Anecoop) and Paco Borrás (who was the organisation’s former Sales Manager for 35 years) give a detailed history of the birth and development of the seedless watermelon Bouquet
Why don’t we export outside Europe?
28 March, 2022
The new scenario for the fruit and vegetable trade flows around the world, after the Russian invasion of Ukraine, is leading the agrifood consultant Paco
Keys for understanding the citrus fruit clubs
24 December, 2021
The citrus fruit variety world revolves around the simultaneous growing of historically free varieties, alongside varieties that pay out royalties and with the sights put
