The ORRi mandarin has once again made history by receiving, for the second year running, the prestigious Superior Taste Award, granted by the International Taste Institute (ITI) of Brussels. This award, which recognises excellence in flavour and quality of food products on a worldwide scale, consolidates ORRi as one of the best appreciated mandarins on the international scene.
ORRi has managed to stand out due to its fresh, natural aroma, a smooth, juicy texture and an unbeatable flavour that balances sweetness and acidity to perfection. These attributes were determining factors for the jury to have granted ORRi the maximum award: three stars, a label reserved only for products with outstanding quality.
The ITI’s jury is made up by over 200 internationally renowned chefs and sommeliers, who carry out an exhaustive sensorial evaluation, based on blind tasting. In this process, each product is valued only by its intrinsic characteristics, such as appearance, aroma, flavour and texture.
Accordingly, ORRi’s unique characteristics, which set it apart from other mandarins on the market, have been a key element for its success. In the words of the ITI’s jury: “it is an extraordinary mandarin, with authentic appearance and flavour. Its aroma invites you to try it, and its flavour is truly captivating.”
This new recognition comes at a time when the variety continues to increase its presence at points of sale all over the world, consolidating itself as a benchmark of flavour and quality on the international market. This award also strengthens its reputation even more as a premium mandarin that combines innovation and tradition, and it adapts to the highest demands of the international markets.
On this aspect, Guillermo Soler, the Manager of ORRi, expressed his satisfaction for this achievement: “We are incredibly proud that the ORRi mandarin is the only variety to receive the International Taste Award two years running. This achievement is an acknowledgement of the hard work carried out by our farmers, the professionals who are committed to it, and to the loyalty of the consumers. We continue to be committed to offering an exceptional product that does not only delight, but that also meets the highest standards of sustainability and quality.”
