Bejo will strengthen its position in genetics and R&D

At Fruit Attraction, Bejo is taking another step forward in its commitment to genetic innovation and sustainability, presenting varieties that meet the current demands of both the market and growers
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This year, the seed company is focusing on its lettuce assortment, highlighting Iceberg, Little Gem and Romaine Cologne, all of which show significant advances in resistance to Fusarium, one of the crop’s main concerns.

The fruit crop segment will also play a key role, with novelties such as the Spanish cucumber Albox (Bejo 3719), and the French cucumber Pombal, along with other consolidated varieties that continue to demonstrate their performance and quality in the field: such as Narita and Nagoya carrots, Mariposa Savoy cabbage, Red Clay and Red Angel onions, and Fandango celery.Albox

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But Bejo will not only showcase products. In line with its vision of a more efficient and environmentally friendly agriculture, it will present tools that reinforce its commitment to sustainability. Among them are the B-Mox® booster formula, the innovative NCC seed, and the encrusted format, designed to improve farmer efficiency and optimize the use of natural resources.

Want to learn more? Visit Bejo at stand 9C29.

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