FRUIT AND VEGETABLE NEWS

Senda: A new model for growers
Senda has emerged with an innovative approach to transforming how berry producers interact with the market

Neoforce® Soil: Innovation for soil protection and health
Fertiberia TECH has developed this new biostimulant to enhance and activate the plant’s defense mechanisms

Exirel: FMC’s new solution for thrips control
FMC reinforces its commitment to crop protection with the launch of Exirel, an innovative insecticide specifically formulated for thrips control in key crops like citrus, olives, and vines

Citrosol expands
Fruit Today magazine interviewed Inma Navarro, Technical-Commercial Director, and Javier Monzonis, Northern Zone Commercial Manager of the company

Vulnerability
As we go to press, Spain’s Congress of Deputies has approved the long-awaited Food Waste Law—undoubtedly necessary, yet clearly lacking. It fails to consider one of the most critical stages of the chain: waste at the source, in the field

Los Gallombares: 30 years in asparagus
The cooperative celebrates its anniversary by reaching 2,500 ha and expanding into new markets in Japan and China

Apofruit Italia celebrates 65 years with a series of exclusive events across Italy
The celebrations kick off on Sunday, May 4, at Cesena Fiera, followed by events on May 6 in Rimini, June 27 in Aprilia, July 4 in Altedo, and September 26 in Scanzano Jonico

MAF RODA Group strengthens its global positioning with the acquisition of Strauss
This acquisition further strengthens MAF RODA’s position as a global benchmark in the post-harvest automation sector

REDPOP® APPLE: Success in Europe, Asia and United Kingdom
The apple-shaped snack continues to achieve excellent sales results in its markets, winning over even the youngest consumers with its positioning and its cheerful, colorful brand identity

Macfrut 2025 goes global with Emirates partnership
Macfrut has renewed its partnership agreement with the Dubai-based airline, which will allow customers to get discounted flights to Bologna Airport

Big week ahead for South African citrus
Several developments in South Africa this week will be crucial for the country’s citrus industry

Fyffes Launches Innovative Audio Learning Program to Promote Gender Equality
Fyffes is proud to announce the launch of its new gender equality training program, designed to educate and engage employees, their families, and community members






