Its star product, the watermelon, has finished the season with a 24% increase in volume, and its invoicing has risen by 12%, while the costs have been 2% higher compared to the previous year. A balance that is leading them to continue strengthening the crop: in the next campaign, they plan to increase their volume by 10%.
This will not be the only product that will be increasing. The manager, José Navarro, advances: “We are making a very serious commitment to cauliflowers and courgettes, adding 50% and 48% in volumes, respectively, and we will increase our iceberg lettuces by 33%.”
In order to do this, they will carry out investments in everything related to energy efficiency (with photovoltaic farms for self-consumption), and irrigation systems to save water. On this aspect, Navarro comments that it is a problem “that is difficult to resolve in the short term in the Levant region. It affects us a great deal, as we have a large amount of land in this area. If it doesn’t rain, we will have serious problems.”
To get round the water shortage and guarantee a minimum of produce, they have crops in different regions that allow them to continue the lines of work when these problems arise. “We are already present in Granada, Cordoba, Seville, Castilla-La Mancha…”