The domestic campaign kicks off with early grape varieties, including standout flavours like the refreshing Mojito Fresh and Candy Snaps, part of its “LAS CHUCHES de Uvasdoce” line, which continue to win over consumers with their innovative approach and unique flavour profile. These varieties aim not only to surprise consumers but also to offer a distinctive experience in the market.
This year marks a major leap in volume, with the goal of surpassing 8 million kilos—a sign of ambitious, sustained growth. To support this expansion, the company has significantly enlarged its facilities, incorporating two new highly automated production lines. These will improve efficiency, allow for a swift response to demand, and uphold the quality standards that define the brand.
The technical team highlights the excellent quality of the first harvested varieties, as well as the rest of the early-season grapes, despite a challenging year in terms of weather. Thanks to precise agronomic management—based on careful control of bunch load per vine and meticulous bunch thinning and selection—the result is uniform fruit with a perfect balance of sweetness, texture, and appearance.
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Uvasdoce enters this new phase of growth and transformation with enthusiasm, passion, and excitement, betting on process automation, the introduction of new varieties, and a strong commitment to continuous innovation. The 2025 campaign not only represents a challenge in terms of production and logistics, but also an opportunity to continue transforming the sector with fresh, attractive, and flavour-packed proposals.
To mark the launch of the campaign, Uvasdoce is organising a special event at its facilities, where it will showcase all the work done and the season’s new offerings. It will be a gathering space for clients, partners, and industry media, designed to offer an unforgettable experience that reflects the essence, passion, and constant evolution of the brand.
