FRUIT AND VEGETABLE NEWS
Chiquita Launches New Campaign to Highlight Leadership, Personality, and Heritage
Chiquita, the leading banana company, recently announced the launch of its new global campaign, “It Peels So Good.” The campaign reinforces Chiquita’s leadership role in the banana category while celebrating the brand’s premium quality, delicious taste, distinctive personality, and iconic heritage.
Sormac expands delivery programme with Felcon machines
Sormac B.V., the market leader in machines for the processing of fresh vegetables from Venlo has reached agreement with Felcon B.V., established in Everdingen, regarding the takeover of the product porolio that focuses on vegetable processing. Felcon B.V., previously known as Feltracon B.V., has been focusing for many years on the development of vegetable and fruit processing machines.
A bird’s eye view of La Axarquía
Sigfrido had proposed flying up to the heavens in a gyroplane, a machine that he became infatuated with in full pandemic and which, now, in addition to being a hobby, has become his means of transport because it allows him to save a great deal of time when moving from place to place.
More Curdivex with Suertex
Bayer is completing its cauliflower range under the umbrella brand of Curdivex, with a variety for 100-105 day cycles.
Tomatoes from Intersemillas: ‘Your allies for controlling ToBRFV’
With this slogan, the seed company is presenting two new varieties of vine tomato resistant to this troublesome virus.
Romancero F1: excellent in vine version
The seed company Ramiro Arnedo emphasises this vine tomato variety, as well as the aubergine Serafina F1 .
Arondir, the latest from Top Seeds
This plum tomato maintains its firmness in spite of its size and stands out for its early harvesting.
A new era at Vilmorin-Mikado
After Fullpro F1 and Fusapro F1, the company is extending its new generation rootstock portfolio with GoPro F1
ISI Sementi is strengthening tomato investment in Iberia
They are already making crosses in Almeria to see hybrids in the surroundings and reach the market earlier.
De Ruiter®: greater safety in rootstock
The brand from Bayer is developing materials with genetics that will bring larger root systems and greater protection against nematodes in highly infected soils.
HREZ: supply, flavour and quality with resistance to ToBRFV
Enza Zaden has a complete portfolio of varieties resistant to ToBRFV in all the main tomato types.
Abundance of material with resistance to ToBRFV from Syngenta
The company has added two new developments in orange plum cherry tomatoes to its 10 varieties with intermediate resistance to ToBRFV and next autumn it will add another two varieties that are very similar to Caniles.
