FRUIT AND VEGETABLE NEWS
Fruit Attraction 2025 kicks off next week marking the largest edition in its history
From 30 September to 2 October, Fruit Attraction, organized by IFEMA MADRID and FEPEX, and with Andalusia as the main sponsor, will hold its 17th edition, consolidating its position as the world’s leading event for the marketing of fresh fruit and vegetables
Foodiverse presents its innovations at Fruit Attraction
The company, with nine production plants and presence in Spain, Germany, Switzerland, and Italy, offers more than 1,600 product references, 130 of them new in the past year
European Organic Day: VOG organic apples guarantee year-round availability
The new organic harvest from the South Tyrolean Consortium confirms excellent quality and consistent supply, with a range of traditional varieties and branded apples that place consumers at the center
Peru Meet Up brings together global leaders to share perspectives
Meet the industry experts who will share key strategies for success in the Asian market at the inaugural event in Lima
Zespri reports strong 22.3% growth in SunGold volumes
One week ahead of its participation in Fruit Attraction 2025 in Madrid, Zespri has announced its growth forecasts for the upcoming Northern Hemisphere campaign. The figures confirm a positive trend, with a significant increase in volumes, reinforcing Europe’s key role within Zespri’s global supply model
Syngenta celebrates 25 years of agricultural innovation in Madrid
On its 25th anniversary, Syngenta arrives at Fruit Attraction 2025 with a clear message: accelerating innovation to feed the world sustainably. The company celebrates a quarter of a century of global leadership in driving solutions that protect crops, improve productivity, and care for the planet
FairFruit expands honest partnerships in Peru
Peruvian snow peas and sugar snaps are now available in Europe earlier in the season through a sustainable, fair grower network that produces with integrity
The SHAFE is now the Southern Hemisphere Fruit Alliance
The Southern Hemisphere Association of Fresh Fruit Exporters (SHAFFE), the advocacy group for the fresh fruit industry in the Southern Hemisphere, has changed its name to Southern Hemisphere Fruit Alliance (SFA), and
adopted a new logo
Proexport brings Murcian tomatoes to Fruit Attraction
The Association of Fruit and Vegetable Producers-Exporters of the Region of Murcia (Proexport) has announced its prominent participation at Fruit Attraction 2025
Spanish garlic sector warns of crisis
The Spanish National Association of Garlic Producers and Marketers (ANPCA) has expressed deep concern over the difficult situation the sector is currently facing, marked by a series of unprecedented events that call into question the viability of garlic farms in Spain and across the European Union
Boaz Oosthoek: The ‘Holandaluz’
Boaz Oosthoek is 40 years old and was born in the small town of Berkel en Rodenrijs, just five minutes from Rotterdam. Raised in a family with strong Protestant beliefs, he describes himself as a very traditional person. He is the father of four daughters, aged between 11 and 2, and the family may not yet be complete
Zespri closes a record-breaking year
The New Zealand multinational, a global benchmark in kiwi marketing, has exceeded all expectations for its 2024/25 fiscal year, reaching global sales of over €2.77 billion
