FRUIT AND VEGETABLE NEWS

Strong European demand saves Catalonia’s stone fruit season
High European demand, driven by rising temperatures, is keeping Catalonia’s stone fruit prices above average

Intersemillas: the strategic value of seeds
The Valencian seed company welcomed the Regional Minister of Agriculture, Miguel Barrachina, for a first-hand look at its hybridisation programmes, research centre, and laboratory

Ronda Fruits strengthens its growth
New business lines, the expansion of own brands, and year-round supply are the cornerstones of this Mercabarna-based company

The rise of a family business that keeps on growing
The company’s growth has been steady and sustained over the years, without letting go of one of its greatest strengths: preserving the family spirit that has guided its journey since the beginning

Mercabarna, the glocal market
Mercabarna closed 2024 with over 2,300,000 tonnes traded, continuing its growth trend. It is a glocal market, where imports and exports play a strong role, yet a third of Catalonia’s production is also sold here

Prats: “We need longer concessions to make greater investments”
The president of AGEM, Pere Prats, stresses that without a clear horizon for Administrative Authorisations, there will be no modernisation, generational renewal, or digitalisation in the largest fruit and vegetable market in southern Europe

Escandell prioritises the cold chain in the renovation of its stalls
The family-run company has chosen to maximise refrigeration capacity in its Pavilion D facilities, focusing on optimal preservation of delicate fruit over product display space

Diego Martínez boosts operations with new warehouse and product lines
Having established itself as one of the major players at Mercabarna, especially in the import-export channel, the company is now preparing for a qualitative leap with the opening in September of a nearly 5,000-square-metre warehouse

Dica, with its own stamp: specialisation and air-flown flavour
With over half a century of experience behind it, the fruit and vegetable company Dica continues to reinvent itself without losing the essence of a family-run business, which has consolidated its position as a benchmark firm at Mercabarna

“Tropical fruits are booming in Spain”
The Catalan company Cultivar is experiencing very significant growth in this category, with a 35% increase in sales compared to last year

CMR, a perfect combination
CMR integrates different business models into a single company: retail sales, import, export with its own offices abroad, and a strong relationship with modern distribution

“In fruit labelling, every fruit is unique”
Rosario Ferre, Technical and Commercial Director at XEDA Ibérica, shares with Fruit Today magazine the different labelling systems they offer






