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ILIP returns to Macfrut

The Bologna-based company will exhibit its range of innovative packaging solutions in Rimini, highlighting sustainability through a commitment to the circular economy, eco-design principles, and tailored offerings that revitalise the sector.

The next edition of Macfrut, the international trade fair dedicated to the fruit and vegetable sector, scheduled to take place from 8 to 10 May in Rimini, is just around the corner, and this year ILIP will once again be participating with its innovative packaging solutions dedicated to the sector. With an area of 64 square metres, located in Hall B3 at stand 115, ILIP will be drawing the attention of visitors with impactful communication aimed at conveying the company’s commitment to environmental sustainability. The Closed Loop R-PET projects, through which the company advances a circular packaging economy by integrating approximately 60,000 tonnes of post-consumer PET per year within a closed system, will be represented. Additionally, the EcoDesign Reduce initiative, in which the company commits to reducing plastic usage through downgauging without compromising performance, will also be featured. “Reduce” is one of ILIP’s 3 Rs in its approach to environmental awareness along with “Recycle” – as in the case of PET – and “Renewable Resources”, with the use of bioplastics as an alternative to fossil polymers.

The R-PET used by ILIP, thanks to the T2T R-PET® strategy, is entirely traceable and the product of a virtuous process. This process not only recycles post-consumer bottles but also reuses trays to create new food trays, effectively closing the tray-to-tray cycle.

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