Consumer-oriented

The 7th edition of the Global Berry Congress will take place from the 27th to the 29th of March in Rotterdam. This year the event wants to concentrate its presentations on consumers as the central point of the produce development, identifying their demands and behaviour, as well as any new trends. Regarding the market, new sales opportunities on emerging markets will be identified. With respect to production, strategies to guarantee a greater growth of the sector, such as new crop lines or the use of technology that improves the current supply lines will be presented.

Speakers from all over the world have already confirmed their participation, such as Cort Brazelton, from Fall Creek Farm & Nursery (US), Eric Li, from Yiguo Supply Chain (China), Gerard van Loon, from The Greenery (Netherlands), Stephan Weist, from Rewe Group (Germany), etc.

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