FRUIT AND VEGETABLE NEWS
MAF RODA to showcase the future of smart fresh produce packing houses at Fruit Attraction
MAF RODA Group will attend Fruit Attraction 2026 with a technological offering focused on the design of smart fresh produce packing houses, developed to address the sector’s growing challenges in efficiency, traceability, quality and automation. The company will highlight the progressive integration of artificial intelligence and robotics throughout the post-harvest process, from fruit sorting to packing and end-of-line operations
JCARRION drives a more connected, transparent and efficient supply chain
Transport reliability and operational capacity remain essential in an increasingly interconnected supply chain
Intersemillas unveils its latest varietal innovations
This year, the company is presenting a new concept at Fruit Attraction that sums up its essence and vision for the future: “FROM SEED TO SUN”
Syngenta drives flavour and quality in tomatoes from the roots up
The company expands its portfolio with four rootstocks offering intermediate resistance to ToBRFV and adapted to different vigour requirements: Kronosor, Fervour, Armour and Honor
INDUSER brings greater intelligence to weighing and packaging
INDUSER returns to Fruit Attraction with new solutions for fresh fruit automation, with a particular focus on weighing, packaging and adaptation to new formats
Huercasa enters a new phase of growth
The company presents its expansion project, now operational following an investment of €25 million
Fruit Attraction ‘on fire’
The event has surpassed the total exhibition space occupied in 2025, adding more than 2,000 additional square metres
Los Gallombares highlights the ‘Granada’ and ‘Andalusia’ origin of its asparagus
Fruit Attraction will serve as a showcase to strengthen the image of produce from Granada and Andalusia, with green asparagus at the heart of its proposition and the distinctive hallmark of Los Gallombares. The company is not planning to unveil any major new developments, but will instead focus on origin and the outlook for the coming season
FEDEMCO champions differentiation through wooden packaging
The Federation will present in Madrid the development of a sector-wide Environmental Product Declaration (EPD), based on Life Cycle Assessment (LCA), to provide the market with quantified, verifiable and comparable environmental information
Cuna de Platero strengthens its position as a global berry supplier
The cooperative is attending Fruit Attraction with the aim of strengthening its position as a global berry supplier and consolidating its relationships with customers, distributors, commercial operators and professionals throughout the agri-food supply chain
El Ciruelo embraces a more technological, connected and innovative agriculture
Under the concept “Shaping the future of agriculture”, El Ciruelo arrives at Fruit Attraction with a proposition focused on innovation, technology and the evolution of its approach to agriculture. The company is moving towards a more efficient, digitalised and connected model, integrating technology throughout its entire process
CRICKET takes care of every process to deliver the best product to consumers
The Murcia-based company sees Fruit Attraction as an important opportunity to further strengthen relationships, share the progress of its projects and reinforce its position as a specialist in brassicas and artichokes
