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In the name of sustainability: plastiKazi

In the name of sustainability, Spain will be the only European country to adopt stupid steps, which have already been turned down by some countries and postponed by others, such as our neighbour Italy. I am referring to the fact that fruit and vegetables in formats of less than one and a half kilos cannot be packaged in plastic.

However, this will not apply to all fruit and vegetables as there will be exceptions, such as products with recognised quality labels or exclusive varieties, in addition to the ones that are ‘sensitive’. But who will determine whether a product is sensitive or not? Because a strawberry is the not the same as an iceberg lettuce. I suppose it will be an interdisciplinary question; that is to say, a new duel between Planas and Ribera (the first one is called the Tajo-Segura water transfer) to which the AESAN (Spanish Association of Food Safety and Nutrition) will be added.

Human beings are contradictory by nature and the legislators who make the laws from their offices, at times, are ignorant. For this reason, fruit and vegetables are becoming the scapegoat. There might be more scapegoats, but I haven’t discovered them, as I have enough with fruit and vegetables alone.

What Spain has done, endorsed by the regulations from Brussels, is a complete ‘green washing’, because there are many edges still to be smoothed down. For example: what happens with fruit and vegetables that are sold from one country to another?

Is it sustainable to sell a container of kilos whether they are Chilean cherries or Peruvian grapes in the middle of January? I admit that I do not practice what I preach because if I fancy buying cherries in the winter, I buy them; but if they weren’t available, nobody would miss them.

Tell me whether two fried eggs in plastic are sustainable. I would like to know the lifecycle, not only of the fried eggs (which probably come from Poland), but also of the plastic that this presentation uses.

Always in the name of sustainability, the solution might lie in not having them on the supermarket shelves. I said this once, at a very busy public event: “we buy what they put on the shelves for us.” At that time, the answer given by an important consultant was that surveys were carried out to find out what we like. Meaning that consumers were eager for packaged fried eggs and Chilean cherries in January. Well, I am only discovering this now.

As I have both products and today I am going to have to eat in front of the computer, as a first course I will take advantage of the eggs that I bought to photograph and, for dessert, I will enjoy my 400 grams of cherries.

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