FRUIT AND VEGETABLE NEWS
Messe Berlin Americas and CNA join forces to boost Mexican fresh produce
Messe Berlin Americas and the National Agricultural Council (CNA) have announced a multi-year strategic alliance to strengthen Mexico’s position in global agri-food value chains and open up new international business opportunities for the country’s fresh fruit and vegetable sector
Costa Rica launches pineapple and cassava promotion campaign in France
As part of its expansion in European markets, PROCOMER has launched a series of in-store activations in France to promote the quality, responsible origin and premium positioning of two of Costa Rica’s flagship agricultural products: pineapple and cassava.
Andreas Birmoser appointed President of Pro Carton
Birmoser succeeds Michele Bianchi, CEO of RDM Group, who has served as President for the past four years. During this time, Pro Carton navigated a period of significant change, including the integration of another cartonboard association and evolving into a 360° industry body. This came as policymakers and businesses prepared for the EU’s Packaging and Packaging Waste Regulation (PPWR)
Eosta targets fresh juice growth with Organic Raingrown Oranges from Peru
The company sees strong potential in the supermarket fresh juice segment thanks to the oranges’ high juice content, stable Brix levels and growing consumer concern over pesticide residues
Planasa consolidates its international prestige in varietal breeding
Several blueberry and strawberry varieties and advanced selections have received the Superior Taste Award, granted by the International Taste Institute in Brussels
FRUIT LOGISTICA brings together the world’s leading buyers in the fresh produce industry
The new Buyers Club connects 500 leading international buyers from across the fruit and vegetable sector with exhibitors, creating valuable opportunities for high-level business relationships and strategic partnerships
South Africa raises 2026 lemon export forecast
The Citrus Growers’ Association of Southern Africa (CGA) has revised its 2026 lemon export forecast upwards by almost 4 million cartons, reflecting favourable growing conditions across the country’s main production regions
Zespri to leave Zeebrugge port after four decades
Zespri will stop using the Belgian port of Zeebrugge as its import gateway for Northern Europe from 2028, with the company expected to move its operations to Vlissingen, in the Netherlands
AgroFresh Xperience brings the European sector together across ten technical sessions
Ten events held across five countries have brought together growers, exporters, cooperatives and industry experts to address the main challenges and opportunities in the storage and marketing of fresh fruit and vegetables
CherryTech: orchard precision takes centre stage in Chile’s cherry strategy
Chile’s cherry industry has entered a new phase. After years of rapid expansion and strong international growth, the sector is now being asked to prove that its leadership can be sustained not only through volume, but through consistent quality, larger fruit, higher pack-out rates and more efficient orchard management
Al Dahra moves from sustainability foundations to execution
Al Dahra has released its 2025 Sustainability Report, marking the sixth consecutive year of public sustainability disclosure by the Abu Dhabi-based multinational agribusiness group
Positive outlook for Kölla in the European grape season
As the sector continues to move towards high-performing licensed varieties, the European season maintains positive prospects
