FRUIT AND VEGETABLE NEWS

Tropical Blue accelerates early-season production
Recent commercial field visits in the Huelva region of southern Spain have highlighted the strong early-season performance of the blueberry variety Tropical Blue, with growers reporting a combination of ultra-early production, high early yields and improved harvesting efficiency

VIP: focus on strategic networks and international vision
VIP took part in Fruit Logistica in Berlin, confirming its role as an international player in the apple sector and highlighting the strategic importance of dialogue with customers and partners at a global level

Chiquita Goes Bananas at X Games Aspen 2026
The iconic brand connects with action sports fans through immersive experiences in Aspen, Colorado during a milestone year at Buttermilk Mountain

Camposol launches ORIGEN, its global breeding programme
Camposol, a global benchmark in the Peruvian agro-industrial sector, officially unveiled ORIGEN, its new Breeding Programme

Photo gallery – Fruit Logistica 2026
A visual summary of Fruit Logistica. New developments will continue to be presented throughout the trade fair

The sector warns of the impact of the PPWR and calls for clear rules
The Fresh Produce Forum at Fruit Logistica hosted an exchange between the packaging industry and representatives of the European fresh produce supply chain, in a meeting organised by Freshfel Europe and Pro Food

Sorma Group introduces Sorma Clipless
A mono-material innovation that eliminates closure points while ensuring strength. A concrete solution to simplify recycling and optimise productivity in the packing phase

Westfalia Fruit brings GEM® Gourmet Avocado experience to Berlín
Westfalia Fruit, a global referent in the avocado industry, present its GEM® Gourmet Avocado at Fruit Logistica 2026, reinforcing its continued focus on premium quality, innovation and category growth in the global avocado market

Fruit Logistica highlights the pressure of climate change
Despite climate pressures, cost burdens and regional shifts, Europe’s fruit trade remains competitive. The free white paper is now available to download

Interpoma: application technologies at the heart of the 14th edition
Scheduled to take place at Fiera Bolzano on 25, 26 and 27 November 2026, the 14th edition will adopt a new weekday format, running from Wednesday to Friday, and will continue the path initiated at the 2024 edition

Pink Lady® commits to building a love brand in the fruit sector
In a particularly tense economic and political context for the agri-food sector, marked by pressure on purchasing power and strong market volatility, Pink Lady® is demonstrating solid and resilient momentum

Brazil cuts orange crop forecast to 294.8 million boxes
Brazil’s orange crop yield for the 2025/26 season is expected to remain below average, according to Fundecitrus, which issued a further downward revision to its production forecast in December






