FRUIT AND VEGETABLE NEWS
VOG’s line-up to win the game
At Macfrut, the Consortium unveiled its strategy for the coming months: a range designed based on consumer insights and the needs of customers and retail, aimed at delivering targeted solutions and strengthening the entire apple category
Macfrut 2026, highlights of the second day
A wide range of focus sessions marked a second day of the trade fair with strong visitor turnout. Among the key events: a spotlight on avocado and artificial intelligence in the field
High-tech greenhouse farming gains ground in Spain and emerging markets
Heating, hydroponics and recirculation systems are the most in-demand technologies in the horticultural sector, while the Middle East and Central Asia are opting for highly complex projects
Pink Lady® Europe gains momentum at Macfrut
On the occasion of Macfrut 2026, one of the key events for the European fruit and vegetable sector, Pink Lady® Europe reaffirms the strength of its growth and its long-term commitment to all stakeholders in the industry
UNITEC showcases AI technologies to boost efficiency and quality at Macfrut
UNITEC return to Macfrut 2026 with a renewed focus on advanced technologies designed to enhance efficiency, quality and profitability across the fruit and vegetable supply chain, reinforcing its long-standing commitment to the sector
Macfrut 2026, highlights of the opening day
A packed programme of events marked the first day of the trade fair. Institutional highlights included the inauguration of the Dominican Republic and Peru stands. Special focus was placed on Mango and Avocado, the symbolic products of this edition
Hispatec Italy makes its debut at Macfrut
Hispatec Italy begins its journey in the transalpine market with its participation this week at the Macfrut trade fair in Rimini
Jingold bets on avocado
After kiwi, the Italian company is making a firm commitment to diversification through avocado
Eight leaders of Chile’s fruit industry launch the new BabyPlum® Club
Driven by Hortifrut Genetics and built on Ibergen Frutales’ varietal foundation, the new BabyPlum® Club is advancing the second generation of the premium plum program, combining flavor, sweetness, and firmness in a distinctive and compelling proposition for international markets
UK logistics sector calls for support amid rising costs
The UK logistics industry is seeking urgent government support as rising costs linked to the conflict in the Middle East begin to impact operations and threaten to feed through into wider inflation across the economy
BASF Nunhems invests €40m in next-generation seed processing facility
BASF’s vegetable seeds business is set to strengthen its global operations with a €40 million investment in a new state-of-the-art seed processing facility at its headquarters in Nunhem, the Netherlands
Global Coalition calls for new charter to improve fresh produce logistics
The Global Coalition of Fresh Produce has launched an initiative to develop a global charter aimed at improving transparency, efficiency and fairness in maritime logistics for fresh fruit and vegetables
