Seven months from the event, a growth of 13% in the occupied surface area has already been recorded compared to the previous year.
Fruit Attraction, which will be held from the 5th to the 7th of October, has already exceeded the surface area occupied at the last event by 13%, which registered a total of 33,046 m² and a final increase of 20% is predicted. In this way, excellent participation prospects are already confirmed, in what is being forecasted to be the most global edition, with the estimated participation of 1,200 exhibiting companies from 30 countries and 55,000 professionals from 100 countries.
Higher participation rates have also been confirmed from all the Spanish regions, and very particularly from Andalusia, Murcia, Valencia and Navarra. In the international field, likewise there has been an increase in the participation of companies from France, Italy and Holland, with the incorporation of new countries such as Costa Rica and Egypt standing out.
In just seven editions Fruit Attraction has become an essential commercial tool for the marketing of fruit and vegetable, in a key month for the commercial interaction between supply and demand from all over the world. This reference trade fair for fruit and vegetable growers from all over the world will bring together the entire value chain in halls 3, 4, 5, 6, 7 and 8 at the Feria de Madrid.
The Fresh Produce segment, (fresh fruit and vegetables; pre-cooked and pre-prepared produce; dried fruit; frozen and dehydrated produce; fruit and vegetables for transformation; OrganicHub), will once again register the highest representation, with 70% of the trade fair’s offer, which in turn has an important weight in the Auxiliary Industry (service providers; seeds, solutions and equipment for post-harvest crops; transport and logistics; stock and storage management; point of sale equipment; consulting service, finances and insurance).
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