Romaine lettuce and kai lan grow side by side in the extensive offer by Primaflor, specialised in leaf products
Iceberg, romaine, lollo lettuces…, but also kai lan, baby pak-choi or kale shoots are some of the references in the wide range of leaf products included in Primaflor’s portfolio. Tradition and exoticism come together in the company from Almeria’s highly innovative proposal, which, once again, will attend the Berlin Messe this year with a stand located in Hall 18 C-06.
Vegetables (Range I) make up the largest part of the exports for the company, which produces 160,000 tonnes including all its references (with ready-prepared and ready-cooked products). To do this, the company has a crop surface area of around 6,400 hectares in Spain (Almeria, Albacete, Granada, Murcia and Leon). In all of them, sustainability is the most important foundation of the daily work. Aspects such as the continuous improvements in terms of water optimisation and the commitment to environmentally-friendly packaging are just some of the examples of the company’s commitment to its surroundings. Such is the case that last year they received the sustainability certificate by CHEP for its contribution to protecting the environment and to the promotion of a sustainable logistics model. With the adoption of CHEP’s pooling system, Primaflor has managed to reduce its CO2 emissions by 55%, as well as reducing wood by 70% and waste by 77%.
The fields “are our origin, our raison d’être. We are farmers who look after the land and our surroundings to leave a more sustainable world behind us.” This is how Cecilio Peregrín, Corporate Manager of Primaflor, defines his company’s philosophy, which will remain intact over the next generations.
To continue increasing its offer, every year Primaflor develops trials with over 350 varieties of different products. Added to this is the collaboration with the famous chef Rodrigo de la Calle, known as the ‘green chef’, with one Michelin Star at his restaurant ‘El Invernadero’ and the National Healthy Gastronomy Award.